So, you just started a blog. You are totally enjoying all the fun parts of crafting great content and sharing with your readers, who at this point happen to be your friends. They are super supportive, but can only spend so much time online reading and sharing your content – it’s time to really get out there and start gaining new, loyal readers. Here’s 5 effective ways to bring traffic to your new blog, so that you can start getting more pageviews and virtually meet people that you don’t know “IRL!”
1. If you build it, they will come!
Build that community and be it’s leader! Brand yourself as an overflowing resource that your audience can turn to for information in your area of expertise. It might sound repetitive, but if you are producing quality content on a REGULAR BASIS, continuously serving your audience, your community will come to you. It might not happen over night, but the key is consistency – your audience needs to know that they can rely on you.
Beyond that, make sure you are being social and building a community on all social media platforms – and learn how to speak to those different communities to get the response that you are yearning for.
2. Group Pinterest boards.
I totally can’t stress enough how important it is to join group Pinterest boards (like the one for the INTRO NYC Blogger Network – duh!) It is a great way to not only network with new pinners, but gain loads of traffic from pinning your latest pins there and reciprocating by pinning new content from the group board to your personal boards. It’s a win-win situation because your followers get fresh content and your pins get in front of a new audience! Boom!
3. Reference old blog posts, within new posts.
Once you start blogging more consistently, you will have a platform completely filled with awesome content that YOU created! Therefore, whenever you are writing new content, and you know that you have written something in the past that is related, link to it! This can be done simply by highlighting the text and linking to the content or literally typing “Click here for another great post on this topic!” Either way, it makes people curious as to where the text will lead them – and they will click it.
4. Jump on the SEO bandwagon.
Everyone’s doing it, are you? In order to start bringing in regular, organic traffic from search engines, you MUST make sure that you are mindful of the keywords you are using whenever you write. Sound like a little too much to handle? Don’t panic! We will be holing part 1 of our beginners SEO class: What the heck is SEO – on February 23rd 2015 –>Register HERE
5. Promote yourself – everywhere.
It might seem silly, but it’s easy to over look the numerous ways that are hiding right under our noses to promote ourselves without being pushy. Think about how many emails you send per say. If only 5 of those people clicked on your website URL from your email signature and clicked around your website each day – that’s some steady traffic. Carry business cards with you, link your blog URL to all of your social media accounts (both business and personal), have friends and family carry around your business cards, comment on other blogs/forums/ Q&A’s and leave your URL as a virtual trail – the possibilities are endless!
Getting ready to take that awesome blog of yours to the next level and start connecting with brands and making some MONEY!!?? Check out all the amazingness that we are offering in our Winter Class Lineup that will make sure you are on the right path to pure blogging success!
Author: Allison Cooper
Allison is the Co-Founder and CEO of INTRO NYC and Founder & CEO of Project Motherhood (www.projectmotherhoodnyc.com), an online resource helping moms love their post-pregnancy body and always rock their #MamaStyle! She loves educating new bloggers and connecting them with brands to help their business grow!